FAQ IV

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Reference information

Here are some pointers: 1.Density - Use the keyword in three to five percent density, i.e. in a text of 500 words, the keyword should be repeated a minimum of 15 times and a maximum of 25 times. Any more or any less would either be ignored or rejected by the search engines. 2.Placement - The targeted keyword should figure in the title and first paragraph as well as the last paragraph. A few should be kept in the body V but that is optional. 3.Cohesion V the keywords should be used in such a way that they make perfect sense in the context of the article. Just peppering the text with the keywords when they do not make sense would prompt rejection by the search engine.

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Traffic is the lifeblood of any website and without traffic a website simply does not mean much. Web site traffic optimization is arguably the best thing anyone can do for their online business. The fact that so many websites fail to 'make it' all boils down to poor traffic statistics. The sad truth is that even a bad website can do very well if it gets a lot of traffic. I am constantly amazed by how poor some highly successful websites are designed. In the same vain, I am constantly amazed by how little traffic some excellent websites do get. This boils down to one of the big dilemmas online which is that the best websites don't always get what they deserve and they often have exactly what people are looking for, but no one can get to them.

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